Flow

Visual Identity 2023

Flow - Cycling Brand Identity & Art Direction by Maxime Romieu
Flow - Cycling Brand Identity & Art Direction, visual 1 of 8Flow - Cycling Brand Identity & Art Direction, visual 2 of 8

About the project

Flow® London-based racing bicycles brand

Flow® is a London-based brand specializing in the design and manufacturing of high-performance racing bicycles. Known for their cutting-edge engineering, Flow® embodies innovation and speed in the cycling world.

For this project, I developed Flow's visual identity, aiming to reflect their commitment to precision, performance, and modern design. This work showcases the brand's core values and its dynamic presence in the world of competitive cycling.

Flow - Cycling Brand Identity & Art Direction, visual 3 of 8
Flow - Cycling Brand Identity & Art Direction, visual 5 of 8Flow - Cycling Brand Identity & Art Direction, visual 6 of 8Flow - Cycling Brand Identity & Art Direction, visual 7 of 8
Role
Visual identity & art direction
Disciplines
Visual Identity, Branding
Industry
Cycling
Year
2023

More Visual Identity: ZERO, ATLAS

Concept Projectby Maxime RomieuView on Behance